Menswear label SOPOPULAR meet simple, geometrical and clear-cut styles with high-quality fabrics to generate its own distinctive look. Inspired by 1990s music and the Japanese architect Tadao And?, designer Daniel Blechmann turned this creative mix into twelve summery, contemporary Spring/Summer 2014 looks for men.
The berlin-based men’s brand SOPOPULAR was established in 2008. The designer Daniel Blechman is the co-founder and creative director of the label. He has been managing SOPOPULAR OHG together with the entrepreneur Lucas Meyer since May 2011.The philosophy of the Berlin brand is to design urban men’s fashion, combined with classic lines and slim-fit silhouettes as well as edgy street wear elements. The quality and value emphasises the collection.
Take a look at the SS14 film ‘Black Hole Sun’: