Police SS15

Glasses are an accessory where those who need to wear them wish they didn’t and those with 20/20 vision pray for the day old age takes over and they can get four eyes and say things like “have you seen my reading glasses?” when they are in fact still on one’s head. This concept of wanting to wear glasses is always baffling to someone who must wear them 24/7 in order to take part in everyday activities. But seeing Police’s new Optical frames in the Spring/Summer 2015 collection shines a new light on the idea.

V1974_U28_FRONT

Police have been around since the 80s, marking the time period where sunglasses stopped being a simple accessory and became a statement piece. Police stood for uniqueness, for freedom of expression and for a celebration of self. The brand moved on and expanded further and further and…

V1973_T31M_FRONT

Here presents the new Optical 2015 collection for Spring/Summer. The designs are sleek, sophisticated with an urban aura synonymous with their brand ambassador, Neymar Jr. Combining the classic styles and silhouettes found of Police’s past with a modern edge keeps the brand a strong glasses retailer in 2015.

VPL045_T31M_FRONT

Not only are they stylish, but they’re practical too. Glasses wearers everywhere handcuff yourself to these new Police frames, you don’t want to end up on the ‘Most Wanted’ for crimes against fashion, do you?!