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Iceberg unveil their new AW16 lookbook

Wednesday 30 November 2016
Words Spindle

Luke Storey is the face of Iceberg‘s lookbook for their Fall/Winter 2016 collection. The Italian fashion house has glanced back to the 90’s for inspiration, the decade where they first gained prominence, most notably with rappers such as Jay Z and Nas. Iceberg recently appointed innovative designer James Long as creative director in 2015, and earlier this year he debuted his first collection for the brand in Milan.

The new Fall/Winter lookbook features sportswear, outerwear, and knitwear. The knitwear particularly references the brand’s designs from the 90’s with multicoloured patterns and extra long sleeves. The sportswear and outwear has more of a contemporary twist, with bomber jackets featuring embroidered emojis, which instantly update the collection. The lookbook, which was shot by Dexter Lander and styled by Ben Schofield, sees Storey modelling the looks in a studio with various coloured backdrops, perfectly complimenting the clothing. In addition to modelling, Storey is an actor, DJ, and fashion designer himself, part of a new generation of multi-talented individuals that flit between creative fields, and therefore a perfect choice for Iceberg, who create a modern take on vintage classics.

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View more from Iceberg’s Fall/Winter 2016 collection on their website.