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Newly re-opened Design Museum announces 2017 exhibitions

Monday 05 December 2016

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London’s Design Museum recently re-opened in a spectacular new building at its new location of Kensington High Street. Now, the museum has announced its full exhibition programme for 2017, which will feature four key exhibitions: ‘NEW OLD: Designing for our Future Selves,’ ‘Imagine Moscow: Architecture, Propaganda, Revolution,’ ‘California,’ and ‘Hella Jongerius: Breathing Colour.’

January will see ‘NEW OLD: Designing for Our Future Selves’ opening for the entire year. “As our population ages rapidly, the exhibition looks at how design can help people lead fuller, healthier and more rewarding lives in an ageing society, looking at such themes as home, working, community, identity and mobility,” reads the museum’s website.


The ‘Imagine Moscow’ exhibition will begin in March, marking the centenary of the Russian revolution, and will explore Russian avant-garde architecture. On display will be large-scale architectural drawings, propaganda, artwork, and publications, providing an insight into Russian culture at the time. The museum explains, “Each of the eight projects presented in the exhibition introduce a theme relevant to life and ideology in the Soviet Union: collectivisation, urban planning, aviation, communication, industrialisation, communal living and recreation.”

Beginning in May, ‘California’ will explore elements of the state’s culture, ranging from skateboard, iPhones, and LSD. Charting advances from the 1960s counterculture to today’s Silicon Valley tech world, it will bring together political posters, computers, and self driving cars, looking at how interface designers are shaping daily experience. “The exhibition reveals how this culture of design and technology has made us all Californians,” states the museum’s website.


Opening in June and drawing on years of designer Hella Jongerius’s research, ‘Breathing Colour’ will be an installation-based exhibition all about colour. According to the museum’s website, it will take “A deeper look at the way colour behaves, exploring shapes, materials, shadows and reflections. Through a series of phenomenological studies and experiences, the exhibition will make us question one of the most elemental aspects of design.”

  • ‘NEW OLD: Designing for Our Future Selves’ opens 1st January and is open all year
  • Imagine Moscow: Architecture, Propaganda, Revolution’ will run from 15 March – 3 June 2017
  • ‘California’ will be open between 24 May – 15 October 2017
  • ‘Hella Jongerius: Breathing Colour’ runs from 28 June – 24 September 2017

Find out more on the Design Museum’s website.