The modern sensibility of Georgine FW17 at New York Fashion Week

  • Words: Farai Makoni

It’s a “warm for New York” Saturday afternoon. I’m on my way to cover New York Fashion Week. I’m lost. But, that’s okay. Today, Google Maps is a sea of people who have turned the block into a runway, a Hansel and Gretel trail made up of finessed flesh, designer. And the trail leads me backstage to Georgine’s show, eager to see what’s in store. Georgine, a luxury women’s-wear label created by designer Georgine Ratelband and partner Chris Roshia, made its debut at NYFW in 2014. Georgine herself has a girl-next-door charm, wearing her long, blonde hair in a high pony, dressed in a bedazzled, navy coat. She moves through a room filled with heaving hairstylists and manic makeup artists with the calmness of a dolphin in the wake of a tsunami.

“Get the photographers out!” a man yells to a room of clenched jaws and half-eaten apples, as he gets the models, who have donned messy-bob wigs in formation.

Showtime.

The first model rolls in like a freight train carrying loads of ultra-femininity, in keeping with Georgine’s aim to evoke “the power of femininity through seductive silhouettes enhanced by intricate detailing, and extraordinary fabrics.” As Shocking Blue’s ‘Send Me a Postcard’ rips through the speakers, the atmosphere is electric, rolling out a collection that is chic and feminine, but just as strong -perfect for the unapologetic woman.

I talk to Georgine backstage after the show on what inspired the collection. “Back in October, I started thinking about the collection,” Georgine muses, “There was an opening for a hotel downtown. The hotel has an old-world sensibility, but with modern appeal, and that’s what our collection is about. And then I started thinking of Hotel Chelsea in its glory days. I also followed the elections, looking into escapism and creativity, and that gave birth to the idea of the ‘Georgine Suite,’ and what you’d see if you glanced through the keyhole.”