Childish Gambino (AKA Donald Glover) has released the video for his new single This Is America, and it’s racked up over 30 million views in just a couple of days.
The piece is a wonderfully choreographed, satirical attack on the police brutality and gun violence in the States. Every watch reveals something new happening in the background. Glover’s exaggerated dance moves serve as the distraction in a powerful metaphor for how easily we gloss over the tragedies that occur in America on a near-daily basis.
This is one that reveals more with every watch or listen, and has already spawned countless theories online, so keep an eye out for powerful invocations, and an ear out for acute double entendres.